YOUR
MARKETING
SHOULD MAKE
YOU MONEY.
I embed with small and mid-sized businesses as a senior marketing leader — without the full-time cost. Strategy, performance marketing, and growth systems that turn your marketing budget into predictable revenue.
FIVE WAYS
I HELP YOU
Grow
From strategy to execution — across the full marketing stack so nothing falls through the cracks.
A clear revenue-aligned roadmap — not a deck that collects dust. Growth systems that connect marketing to business outcomes from day one.
Scalable customer acquisition built around ROI, not vanity metrics. I manage and optimize paid channels until they work — then scale what's working.
Design built to convert visitors into customers. Every layout decision driven by user behavior data and proven conversion principles.
You can't improve what you can't measure. I set up tracking, attribution, and dashboards that show exactly where revenue comes from — and where it leaks.
Turn repetitive manual work into automated revenue. CRM and automation systems that nurture leads and close deals while you focus on the business.
REAL WORK.
Real RESULTS.
16 years across multiple industries. I know the patterns that work — and the mistakes that waste budget.
I'M MAX.
YOUR Fractional
CMO&Grouth
Advisor.
For over 16 years I've worked at the intersection of strategy, performance marketing, analytics, and automation — helping founders replace fragmented tactics with growth systems that compound over time.
I don't run your ads and disappear. I embed into your business, understand your customers and competitors, and build marketing infrastructure that works without constant hand-holding.
SIMPLE.
STRUCTURED.
Results-Focused.
A clear-eyed look at you marketing, your competitors, and whats actually holding grouth back.
A clear growth plan with measurable priorities, channel allocation, and a realistic timeline — built for your budget and your market.
Launching campaigns, building funnels, fixing tracking. Continuous improvement based on real performance data.
Turning successful processes into predictable, automated growth engines that don't require your constant attention.
I GIVE CLIENTS AN
Unfair ADVANTAGE
I built GrowthPilot — an AI-powered marketing intelligence tool that analyzes your website, monitors competitor ads, tracks ratings across Google and Yelp, and delivers specific action plans automatically. Clients get access as part of our engagement.
BUILT FOR
FOUNDERS
Serious ABOUT
GROWTH
I work best with a specific type of business. If this sounds like you — we should talk.
TRANSPARENT
PRICING.
No Surprises.
Three ways to engage — from a single session to full embedded marketing leadership.
One focused 90-minute session to diagnose your biggest growth constraint and leave with a clear action plan.
- 90-min deep-dive call
- Current marketing audit
- Top 3 growth priorities
- Action plan summary
- Recording & notes
- Ongoing support
Ongoing strategic guidance, monthly audits, and optimization support — without a full-time hire.
- Weekly strategy calls
- Monthly marketing audit
- Campaign review & feedback
- GrowthPilot access
- Slack async support
- Competitor monitoring
Full strategic leadership embedded in your business — strategy, execution oversight, team management, growth systems.
- Everything in Advisory
- Full strategy ownership
- Team & vendor management
- Board/investor reporting
- Hiring & team building
- Priority availability
E-commerce Growth Library
Data-driven tactics, funnel tear-downs, and margin optimization strategies for scaling US DTC brands.
5 Critical E-commerce Analytics Mistakes That Are Quietly Killing Your Margins
Meta ads show a 4x ROAS but your bank account is empty? Stop relying on messy platform tracking data and build server-side metrics focused on true contribution margin.
Read Longread →How to Audit Your E-commerce Conversion Funnel to Eliminate Checkout Leaks
Eliminate sticker shock fees, optimize mobile checkout ergonomics for instant Shop Pay/Apple Pay authorization, and skyrocket average order values seamlessly.
Read Longread →STOP
GUESSING.
Start
SCALING.
Let's spend 30 minutes diagnosing what's holding your marketing back — and map out exactly what to do about it. No pitch, no pressure.
Free Intro Call →